About: GetContact is the world's largest 'spam blocker' and 'caller ID' app. It is designed to identify and block unwanted calls, making it an essential tool for users looking to manage their phone calls effectively and avoid spam.
Problem: Despite their global success, GetContact was looking to expand its presence in the Indonesian market. However, breaking into a new market can be challenging, especially when it comes to reaching the target audience effectively and conveying the unique value proposition of the app.
Solution: To support GetContact's growth in Indonesia, we executed a comprehensive influencer marketing campaign. Leveraging our extensive network of influencers, we carefully selected individuals who resonated with GetContact's brand and the target audience in Indonesia. The influencers used and endorsed the app, sharing their experiences with their followers. This authentic engagement drove increased brand awareness and credibility for GetContact in the Indonesian market. The campaign was a resounding success, resulting in over 1 million downloads of the app and a >60% retention rate, within just 3 months. This achievement showcased the power of effectively executed influencer marketing, as well as our team's ability to support a client's growth in new markets.